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Digression


Relating intuition and reason, we build our experiences continuously. From a very early age we share and recognize through reciprocal relationships, the power of perception. As we develop perception, we discover that what makes us different as part of the whole - in a non-exclusive way - intuitively is the internal rhythm that pulsates within each one of us, capable of forming our own movements generating spatial forces in the environment. Rationally, we develop continuity, proximity and closure whose perceptual configurations open the way to the freedom to live and produce. This acquired freedom is inserted in the form, capable of developing and relating the soul - the individual unconscious - to the environment, regardless of which it is.

Between 1965 and 1966, George Braziller, independent editor of New York, published a series of six volumes called "Vision + Value", edited by the artist, designer and professor at the MIT (Massachusetts Institute of Technology) George Kepes. The main objective of this series was to stimulate the circulation of ideas, find channels of communication that would interconnect various disciplines and offer us a sense of structure in the world of the 20th century, encouraging cooperation through interdisciplinarity between artists, scientists and universities, gathering articles of great names such as: Johannes Itten, John Cage, Max Bill, Marcel Breuer, Paul Rand, Rudolf Arnheim and others. It is interesting to note that after more than 60 years, the series becomes contemporary and the reason for the citation is the real relevance that research and projects have to the development of perception and formal expression.

Last December, I was invited to participate in the evaluations of the conclusion works of the design courses: graphic, interior, fashion, and product. In the interdisciplinary format, the works were exhibited and presented to everyone as an event fair. After analyzing the projects that were assigned to me, I took the opportunity to see the other projects, since I am very interested in discovering more about what we are making as a designers. As it is an educational institution, I considered positive the possibility of experiencing formal expressions, far from what I was used to seeing daily, in fact, experiments are always welcome.


But, to my disappointment, I was able to identify a pattern between them and how they manifested themselves in the project presented by future designers. I realized that there was a certain difficulty in relating the idea to the form, therefore, a formal problem.Part of this difficulty is related to how the actors of this narrative are manifesting themselves through their patterns. The other part can be attributed to the students, who did not succeed through the experience gained over the four years dedicated largely to the educational institution, organize thought and develop perception.

What stimulated me to think and approach the subject in this way, was something that I have been reflecting without a clear and plausible conclusion: is the level of education that we have reached capable of generating freedom and developing the anima of each individual who passes through there, by the environment? The pattern I saw in the projects is associated to appropriation and an expected solution, which distances the idea from the form, because the internal rhythm is annulled as well as the thought itself, resulting in projects similar to other existing, making it difficult the formal expression authorial. The pattern they are stimulating is generating what we know and define in a body - abstractly - with bad formation: a deficiency.